Sunday, September 5, 2010

Account Executive? Okay, just to see the genes being passed on

Yes, so sorry to break your bubble but at one point or another in your life time as a parent you will repeat certain words, phrases or programming you grew up with and probably secretly swore you would never say to your own kids if you ever have any, but then you do and you say it.

My only brother and his kids recently visited after a few years of not seeing each other. It was great to have them and see the kids; how they have grown but what more is to see your family characteristics whether personality traits or physical features and the more dominate genes are inescapable. From my perspective, I can now see how we all fit together in some complimentary way collectively as a group, united by my parents’ children i.e. 2 older sisters, 1 older brother, I AM the youngest by 10, 9 and 6 years difference, can we say…. “Oops?” it’s all okay and meant to be, we are family.
his kids
To see the obnoxiousness my brother calls humor passed on to his kids is very cute, same joke, 93485908r90 years later, we still laugh because its still that bad of a joke or that my brother ALWAYS SAYS IT….and that becomes the joke and a million years it’s still funny? Family things. I’m sure they see their cousins the same way, “Tina Moni, do you know that Bri looks a lot like you?” I remember when my other set of niece and nephew and my kids would end up playing hide and seek for hours, hours-hours every time they would see each other, they probably would still play today, the big kids that they are, if you gave them the chance.

When I was growing up 6 people in a 3-bedroom apartment and as the youngest, I would say space or privacy was the privileged you flatly were denied not only due to space but my authoritarian parents – try to say that to your kids these days. I would escape to the bathroom to read but even that precious alone time was limited since we only had one bathroom.

Six years ago my brother started his own business. He took my fathers salsa aji recipe and started on his quest to manufacture it. Salsa aji (ah-hee) is the typical staple to accompany meats and empanadas and most meals in the coffee region of Colombia, South America where both my parents are from. Fast forward to now after serious hard work and dedication my brother's production and distribution has grown so much (thank God) that you’re now looking at the only, un-official, Sales Account Executive/Marketing Manager for EMY”S Salsa Aji dot com.
I prefer not having a title, or a business card I just see my brother’s need for help period and my place to lend him a hand. His real help are his shadows, his kids, who at 10 and 12 can spit out pallet calculations and store minimums like seasoned used car salesmen. I was so impressed what a role model for them and inspiration to go out and create their own businesses and live what it has taken all these years, that’s priceless education on many levels.

So, I’ve sold houses before why not salsa? Plus, it’s not available in Miami where the diverse large Latin culture living here would definitely embrace it, sounds like a no-brainer, right? Time to hit all the gourmet stupidmarkets (as they are known in my house) but stupid no longer because they will all want to share a taste of my colorful heritage on their shelves…may it be with the blessing of the Supreme Being salsa aji sales seeds get planted and flourish in Florida as well. Amen.

Salsa aji, anyone?